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Friday, April 23

Public Relations, Marketing: How to Create a Design Strategy

Building Design Strategy: Using Design to Achieve Key Business Objectives (BOOK): edited by Thomas Lockwood & Thomas Walton

How can design be used to solve business problems?

That’s the question answered by Building Design Strategy. Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights exploring topics on a full range of modern issues including; thinking ahead, adapting to challenges, developing tangible strategies, using design to convey ideas, choosing worthwhile projects to help growth, and using design to create fiercely loyal customers.

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